public speaking

How a Recent Experience Made me Examine my Position on #PayToSpeak Conferences in General

After careful consideration, I have withdrawn my submission to Swiss Testing Day 2019.

I have spoken at the largest testing conference in Switzerland several times in the past years. My experience has always been rewarding and I had a lot of pleasure interacting with the delegates. I really liked the Swiss Testing Day, and according to the delegates’ feedback, they liked my sessions, too. So, I again submitted an abstract to the 2019 event.

There is a two-phase process with Swiss Testing Day. First, you submit an abstract of your proposed session, which the programme committee then evaluates. If your abstract passes the first round, they ask you for your slides upon which they decide on definitive admission. After submitting my proposal, I received a confirmation of passing the first round. Different to past years, the confirmation email, however, contained the following sentence:

  • Please be advised that if your presentation is chosen to be included in the main program, sponsoring at some level is required.

I submitted my slides and also asked what that sentence meant exactly. As it turned out, they added an additional condition to their admission policy. Any company that provided some sort of services (e.g. me at House of Test as a consultancy), is expected to buy a sponsorship for the conference. I told them that this is not acceptable and asked for an in-person meeting. We had a long discussion, but it did not change their position.

After having made a reasonable yet failed effort to help the organizers understand, that a speaker’s responsibility is to provide engaging content and not to bear any financial burden, I withdrew my submission. I decided to go public because I believe that behaviour like this diminishes the quality of conferences in general. It favours the ones who are able (and willing) to pay over the ones who have a good story to tell.

It is regrettable that some conferences still don’t reimburse their speakers for their expenses and in this specific case even add costs on top of that. I find that unacceptable. Therefore, I have come up with my short list of conditions to speak at conferences:

  1. The conference reimburses ALL speakers for their expenses (travel/accommodation)
  2. For workshops and tutorials, I expect an honorarium on top of expenses
  3. I refuse any special deal for myself

The above rules do not apply to non-profit events, meetups, peer conferences and any event whose main purpose is community building.

Here is my call to action for all speakers out there: Refuse to speak at conferences that treat their speakers unfairly. Come up with your own rule set and make it public. I do, however, understand that this is easier if you are an established public speaker. But if you are, your statement will help new voices to emerge. It will also help speakers with limited personal funds to come up on stage and tell their compelling story.

Let’s together work towards a more balanced relationship between conferences and speakers. The future is bright!

If you agree with me, please sign my online petition.


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On Becoming a Public Speaking Mentor for Speak Easy

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image credit: https://www.flickr.com/photos/frenchista/7213719436

Back in 2007 I went to the StarEast conference in Orlando and among other sessions I took part in James Bach's workshop on Exploratory Testing. At that time I was working for a medical device company and I was in search for a better way to do testing. The workshop was enlightening and I thought it would be a good idea to spread the message to other testers here in Switzerland.

I sent in an abstract.

As it turned out, there was a huge interest in the subject and I ended up in front of 300 people at Switzerland's biggest software testing conference Swiss Testing Day in 2008. You can imagine the nerve-wracking experience I suffered through as someone who has never spoken publicly. I was so nervous that I had to remain seated in order to hide my shaking knees and I just hoped nobody would notice my insecure voice. What an experience that was!

There was no mentor to guide me through my first public speaking experience.

Of course I would have loved to have had an experienced person on my side giving me feedback on my slides and somebody who could teach me how to speak and handle my nervousness. Unfortunately, Speak Easy did not yet exist at that time.

In the years since my first gig I have spoken at dozens of conferences and I believe I have learned a thing or two about it. At least I now think I know how to prepare and I find speaking at conferences is a tremendously pleasurable endeavour. A little secret here: I am still nervous right before I go on stage. The difference is that I know exactly how my system is reacting and I also know how to handle it.

Sharing is a great thing and I am proud to be part of the Speak Easy mentor crew. Let's work together and make your session a success. I am looking forward to talking to you.

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